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For over 50 years Armitron has been offering premium quality and fashionable timepieces at an exceptional value. Our timepieces are constructed from the highest quality materials and undergo rigorous quality control testing to ensure that each model will withstand the test of time. We are dedicated to creating timepieces that exemplify our passion for fine craftsmanship, contemporary styling and superior value.
Whether it’s an everyday timepiece or one for that special occasion, the Armitron Mens’ collection is sure to have the style you are looking for. From modern day dress to weekend casual, Armitron Men’s timepieces feature all stainless steel cases and bracelets, genuine ceramic, multi-function movements, genuine diamonds, Swarovski crystals, durable ionic plating and are all water resistant from 100 feet.
Our Armitron Now collection offers fashion-forward timepieces for the style-savvy woman. Our ladies' timepieces feature brilliant diamonds, Swarovski crystals, genuine ceramic, natural mother of pearl and trendy colors and finishes. From dressy to casual, day to night, Armitron Now is sure to have that perfect timepiece to please the most distinguished woman.
Armitron’s All-Sport collection combines sports function with athletic styling for both men and women. All-Sport features include dual times, 24-hour alarms, chronographs, Instalite night vision displays and are water-resistant up to 330 feet.
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Bidirectional: A bezel that rotates both clockwise and counterclockwise. It may have printed or engraved markers, numbers, or directional markers.
Interchangable: A bezel that can be removed and replaced by another bezel. In most cases, a watch with an interchangeable bezel comes as a set.
Slide-Rule: A rotating bezel that is printed or engraved with a logarithmic scale, metric scale, or other scales. It is used with fixed mathematical rules, allowing the wearer to perform directional/navigational or mathematical calculations.
Stationary: A bezel that does not rotate.
Tachymeter (or Tachometer): A bezel that allows the wearer to calculate speed based on travel time over a fixed distance traveled. For this reason, most tachymeter bezels will have markings or scales printed or engraved on the surface.
Unidirectional: A bezel that rotates one way. Most unidirectional bezels rotate counterclockwise. In many dive watches, it is used to measure elapsed time spent underwater.
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